Bhaalu is the future of TV Personal Recommendations. Bhaalu is a next-gen personalized TV platform offering a Social, Catch-All, Recommendation-Everywhere experience.


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Bhaalu is an Internet-based Digital Video Recomendation engine that allows you to enjoy all of your TV and enjoy your favorite programmes when it is convenient with your schedule (time-shift), and from any location (place-shift) suitable with your busy lifestyle.

Browse through channels in an efficient and relaxed manner with an intuituve, easy-to-use virtual 3D navigation system displaying thumbnail images of each show in an intelligently structured format. Bhaalu also socialises your television by interfacing with social media portals, allowing you to engage in real-time discussions and TV show recommendations with friends & family.

Bhaalu manifests as three distinct products to meet a variety of consumer needs:
  • Bhaalu Mobile - Watch TV from any location on your laptop, tablet or smart phone.
  • Bhaalu Stick - Portable HDMI device plugs into any HDMI enabled monitor or TV.
  • Bhaalu Box - Universal Set-Top Box delivering all your TV to the home big-screen.

All three products offer the same intuitive user-interface, social media channels, smart categories and time-shifting capabilities, and controlled by a single bhaalu account.

Bhaalu Mobile let's you enjoy your TV on the go. Connect to your bhaalu account through your laptop, PC, smart phone or tablet, and watch all of your TV at anytime, from any place through your mobile carrier's Wi-Fi signal, or any open Wi-Fi.

  • Functions on most Android and Mac iOS devices
  • Full place-shifting and time-shifting of TV viewing
  • Same Intuitive User Interface as the device products
  • NOTE: Hardware not included, user must have own device

Bhaalu Stick is an HDMI device that plugs directly into your TV's HDMI portal and receives the TV stream via your home internet Wi-Fi or by an USB Ethernet cable.

  • Wi-Fi -OR- Ethernet port Internet connection to receive the recommendation TV stream
  • Compact device for easy portability to plug into any HDMI compatible TV
  • Custom bhaalu-specific remote control is included for easy navigation

Bhaalu Box connects to your home internet by an Ethernet cable or by it's attachable screw-in Wi-Fi antenne. The box connects to your big-screen TV using an HDMI cable.

  • Full (HD) 1080p Hi-Definition streaming television video signal
  • Wi-Fi -OR- Ethernet port Internet connection to receive the recommended TV stream
  • 128 GB of built-in SSD hard drive space for extra buffering and ad-hoc storage
  • Custom bhaalu-specific remote control is included for easy navigation

Bhaalu Remote Control has been specifically designed with simplicity and ease of use in mind. The ergonomically designed remote allows you to feel which way is up or down by feel alone.

  • Included with both Stick and Box device products
  • Simplicity in navigation

Next-generation TV hardware deserves innovative software. All three bhaalu products are powered by the same software that drives the user interface and all interactions the consumer has with their TV, such as zapping through channels, choosing channels to recommend, playing back and setting favourites and social media channels.

Bhaalu's channel navigation automatically sorts your TV content into contextual and meaningful rows and columns. The left column displays channels, including personalized and social media channels. Horizontally along the bottom is each scheduled TV programme as it was captured chronologically throughout the day. And the right side column will display each of the daily or weekly episodes of a given series, when it is highlighted along the bottom row.

Bhaalu's channel navigation software has several outstanding patents pending, and designed based on extensive research into the neuro-psychological and mathematical modeling of human moods such as frustration and relaxation. All human to TV interactions using bhaalu becomes a remarkably relaxing and enjoyable experience.

Here are some of the problems, frustrations and limitations that you may experience with your existing television platform. Bhaalu resolves all of these key issues.

  • Surfing through endless TV channels unable to find anything good to watch.
  • Waiting for a channel to tune-in, only to find a shopping cart asking you to subscribe.
  • Unable to categorize programmes contextually by series, movie, news and sports
  • Tuning into an interesting programme midway or near the end, unable to rewind it.
  • Cumbersome interface for watching scheduled TV and channel content.
  • Textual spreadsheet-style electronic guides for navigating through channels.
  • Limited TV-Anywhere and TV-Everywhere capabilities.
  • Limited Social Media Interactivity.

The Singapore Free-To-Air TV market is served by MediaCorp™. Approximately 40% (540,000 households) of the 1.5 million Singaporean households, tune-in to FTA TV.

Bhaalu will launch in August 2014, fully equipped with recommendation capabilities for all seven MediaCorp™ Free-To-Air television channels.

(Channel image icons are the property of MediaCorp™)


The Singapore Pay-TV market is predominately offered by StarHub™ cable TV, 535,000 subscribers, and SingTel™ MioTV™, with 405,000 subscribers. This yields a total subscriber base of 940,000 households (approximately 60% of the 1.5m households) and 252 channels of content.

Bhaalu will launch August 2014, supporting as many Pay-TV channels that pre-orders make possible. Additional channel support will continue to be added over time as the Bhaalu Community grows.

(Company logo icons are the property of StarHub™ and SingTel™ respectively)

After all Pay-TV and FTA-TV channel channel content in Singapore is supported by bhaalu, we will investigate adding additional TV and video content to the products, such as Over The Top programming (OTT) and Video On Demand (VOD) content.

Bhaalu Mobile
  • Written as a native Android application and in HTML5 for iOS
  • SAS 70 Type 2 Data Center Security
  • Tier 1 Infrastructure
  • Support for most Android and Mac iOS mobile devices
  • Secure https MD5 encrypted User login
  • Note: No hardware device included, customer uses their own mobile device

Bhaalu Stick
  • 142mm x 95mm x 21mm in size
  • Android 4.2 OS
  • RK3188 28nm Cortex-A9 Quad core chip set
  • Embedded 3D GPU Mali 400, High frequency 500Mhz
  • 2.4GHZ WiFi 802.11 b/g/n, Bluetooth
  • DC 5V/2A power supply
  • 1xHDMI (A type Male),HDMI1.3

Bhaalu Box
  • 12.7cm x 12.7cm x 4.5cm in size
  • 1 Remote Control
  • 2 x USB 2.0 Ports
  • 2 x USB 3.0 Ports
  • Ethernet RJ45 Port
  • Attachable screw-in Wi-Fi antenne
  • AC Power Adapter
  • Power on button
  • Processor: 1,2GHz, dual-core processor
  • Hard Drive: 2,5inch 128gb SSD
  • Linux Operating System
  • HDMI 1080p (with 2-channel audio)

  Do I need to add the cost of shipping to my pre-order?

No, all costs for shipping, handling and GST are included in the pre-order amounts.

  What channels will bhaalu?

Initially, all seven Free-To-Air MediaCorp™ channels will be supported, these include: Channel 5, Channel 8, Channel News Asia, Channel U, Okto, Vasantham and Suria.

(Channel image icons are the property of MediaCorp™)

There are 252 Pay-TV channels offered by Pay-TV operators StarHub™ and SingTel™. Initial release of bhaalu will support as many of these channels that pre-orders afford. Additional Pay-TV channels support will be added as Bhaalu Community grows.

  What warranties apply to the bhaalu hardware devices?

Both the bhaalu HDMI Stick and Set-Top Box devices are covered under a standard 2-Year manufacturer's warranty.

  What if my question is not addressed here?

We're happy to respond to any other inquiries you may have about bhaalu. You can either view our FAQ page, or feel free to contact us.

When you experience bhaalu, you will love TV all over again. Bhaalu offers the television experience as it was intended to be; fun, relaxing and entertaining. Bhaalu empowers you over scheduled television programming and adapts to your busy lifestyle.

Disclaimer: All trademarks and registered trademarks of MediaCorp™, StarHub™ and SingTel™ MioTV™ are the property of those respective owners and in no way affiliated, endorsed or associated with Right Brain Interface or Bhaalu.

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